This training program is designed to prepare participants for the certification exam only.
The Certified Sales Manager (CSM) designation is a professional certification that validates expertise in sales leadership, team management, strategic planning, and performance optimization. It equips professionals with the skills to lead high-performing sales teams, develop structured sales strategies, and drive business growth in competitive markets. This training program provides participants with advanced methodologies in sales leadership, forecasting, negotiation, and data-driven decision-making to enhance organizational sales performance.
Identify the principles of sales management and leadership in a competitive environment.
Develop structured sales strategies to enhance revenue growth and team performance.
Utilize coaching and motivation techniques to build high-performing sales teams.
Analyze sales performance metrics and data to optimize decision-making.
Prepare effectively for the Certified Sales Manager (CSM) certification exam.
Sales managers and team leaders.
Business development executives managing sales teams.
Key account managers transitioning into leadership roles.
Entrepreneurs and business owners overseeing sales operations.
Professionals aspiring to advance into sales management positions.
The role and responsibilities of a sales manager.
Leadership styles and their impact on sales team performance.
Aligning sales management with business objectives.
Techniques for setting and achieving sales targets.
Ethical considerations and compliance in sales management.
The components of a structured sales strategy.
Market segmentation and customer targeting approaches.
Methods of forecasting sales trends and aligning strategies with market demands.
Competitive analysis techniques and positioning for sustainable growth.
Importance of adapting sales plans to changing business environments.
Coaching techniques to enhance sales team effectiveness.
Motivational strategies for improving team engagement and productivity.
Managing sales performance and setting individual goals.
Communication skills for effective leadership and team collaboration.
Conflict resolution and problem-solving in sales management.
Key performance indicators (KPIs) for sales success.
Techniques for data-driven decision-making in sales management.
Sales pipeline management and revenue forecasting.
Customer relationship management (CRM) tools for sales optimization.
Strategies for continuous improvement in sales team performance.
Overview of the Certification Exam Structure.
Key Topics and Areas of Focus for the Exam.
Sample Questions and their Potential Answers.
Resoures for further exam study.
