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 Strategic Thinking and Business Planning 10 Mar Casablanca Morocco QR Code
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Strategy & Strategic Planning

Strategic Thinking and Business Planning


REF : ST97 DATES: 10 - 14 Mar 2025 VENUE: Casablanca (Morocco) FEE : 3685 

Overview:

Introduction:

This training program is designed to equip professionals with the essential skills and knowledge required for effective strategic planning and decision-making. It empowers them to drive organizational growth, innovation, and competitive advantage.

Program Objectives:

At the end of this program, participants will be able to:

  • Understand the principles of strategic thinking and business planning.

  • Develop skills in analyzing business environments and identifying strategic opportunities.

  • Learn techniques for formulating and implementing effective business strategies.

  • Gain insights into aligning business plans with organizational goals and objectives.

  • Enhance capabilities in monitoring and evaluating strategic initiatives.

Targeted Audience:

  • Business Executives.

  • Strategic Planners.

  • Managers and Team Leaders.

  • Entrepreneurs.

  • Business Development Professionals.

  • Organizational Consultants.

Program Outline:

Unit 1:

Fundamentals of Strategic Thinking

  • Overview of strategic thinking principles and frameworks.

  • The importance of strategic thinking in business planning.

  • Identifying and analyzing strategic opportunities and threats.

  • Techniques for fostering a strategic mindset.

  • Case studies on successful strategic thinking practices.

Unit 2:

Business Environment Analysis

  • Methods for analyzing the external business environment.

  • Assessing industry trends, market dynamics, and competitive landscapes.

  • Tools for internal environment analysis (SWOT, PESTLE).

  • Identifying key drivers of change and strategic implications.

  • Practical exercises on business environment analysis.

Unit 3:

Formulating Business Strategies:

  • Techniques for formulating effective business strategies.

  • Aligning strategies with organizational vision, mission, and goals.

  • Developing long-term and short-term strategic plans.

  • Balancing strategic priorities and resource allocation.

Unit 4:

Implementing and Executing Business Plans:

  • Best practices for implementing business strategies.

  • Creating actionable plans and setting performance metrics.

  • Overcoming challenges in strategy execution.

  • Ensuring organizational alignment and stakeholder engagement.

  • Real-world examples of successful strategy implementation.

Unit 5:

Monitoring and Evaluating Strategic Initiatives:

  • Techniques for monitoring and evaluating strategic initiatives.

  • Key performance indicators (KPIs) and metrics for strategic success.

  • Conducting strategic reviews and making necessary adjustments.

  • Learning from strategic outcomes and continuous improvement.